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What is the discount on the purchase price of home textiles?
Connection conditions:
1. Market prospect
Prospect of China Household Textiles Market
With the trend of "emphasizing decoration over decoration" in the home furnishing industry in recent years, the role of home textiles has been upgraded from practical to decorative day by day, and the home textile industry has been "activated" as never before.
In 2006, the output value of the home textile industry in the whole society reached 654 billion yuan, an increase of 20% over the previous year. In 2006, the export of home textile products was US$ 6,543.8+US$ 08.557 billion, a year-on-year increase of 20.63%. Imports 130 1 billion dollars, up 2.80% over the same period last year. In the first half of 2007, the home textile industry continued to maintain a good running trend, and the production, sales and benefits of the whole industry continued to maintain a steady growth trend. The total profits of nine industrial clusters increased by 65,438+08.55% year-on-year. From June 5438+0 to June 5438+0, 2008, the import value of textile raw materials and textile products was US$ 977 1963709.00, the foreign exchange value was US$ 21665258.00, and the export value was US$ 82665258.00.
The development prospect of home textile industry is bright. First of all, investment-oriented and public service-oriented consumption hotspots represented by residential buildings, hotel catering, tourism, transportation and medical care. Both will be the factors to promote the continuous expansion of China's home textile market, and the Olympic economy and the Shanghai World Expo will also provide new opportunities for the development of the home textile industry. Secondly, the improvement of people's quality of life in China has continuously expanded the demand for home textile products; Finally, at present, tens of millions of couples get married every year in China, and the consumption of home textile products generated by marriage will be considerable.
In the next few years, China's home textile market is expected to increase by 200-300 billion yuan. As one of the three major sectors of the textile industry, the face of the home textile industry is quietly changing people's lives and market structure.
More love to join the market prospects.
In the autumn of 2000, Dolove began to explore the China market and authorized distribution outlets in cities at all levels. At present, the company has nearly 200 self-operated stores and more than 400 franchised stores. The sales volume of Duo 'ai Store exceeds 6.5438+million, covering all parts of the country, and it is one of the fastest growing enterprises in the industry.
Favorite design closely follows the pulse of the times, with unique taste, distinctive style and charm. Duoai always insists on conveying the taste and concept of fashion life with unique ideas. Today, she is the leader of bedding fashion! His style represents the world trend.
Her product principle is value for money; Therefore, we respect the needs of human nature and ensure that the products are practical, practical, healthy and comfortable. It is the fashion of many city people to enjoy more.
Favorite development direction is always leading the fashion trend, positioning itself in a practical, high-quality, concise and vivid new concept of modern home, and becoming the most popular brand in the world!
2. Joint advantages
Love the advantage of joining more.
Eight reasons for choosing love to join; Reasons for choosing love to join.
■ Brand symbolizes the brand's pioneering spirit of pursuing perfection, going forward bravely and being fearless of hardships.
■ Beautiful management of brand concept and spread of love.
■ Unique product requirements, outstanding product design style and exquisite quality product technology.
■ Group buying concept Quality, price and service.
■ The variety is complete, the price is diverse, and the favorite and hi rose series bedding is rich in varieties, with more than 500 styles in 8 categories for you to choose from, and a complete product price system for you to choose from.
■ High-quality image and good reputation. With high quality, advanced and fashionable design style and humanized service, we have established good brand loyalty and reputation among consumers.
■ Personalized service: the principle of customer first, providing various personalized services according to different customer requirements, bringing you VIP service enjoyment.
■ Perfect after-sales service and customer satisfaction scoring system constantly require us to make continuous progress.
3. Brand characteristics
Love to join the brand features.
■ Break the traditional concept of home textiles and guide bedding to become modern and fashionable daily necessities.
■ Pursue the mass price strategy of "high brand, low price".
■ The store image is fashionable and bright, and it stands out among many stores.
■ Unique marketing means quickly became a well-known local brand.
■ 100% of new customers will return or exchange goods during the probation period.
4. Connection conditions
● You can apply to join "Duoai" if you have a shop of more than 80 square meters in the bustling business district or a counter of more than 40 square meters in the local mainstream large retail stores.
● No joining fee is charged, only a performance bond of1-50,000 yuan is required according to the size of the city. Town market 1 10,000; 20,000 county-level markets; 30,000 prefecture-level markets; The provincial capital city market is 50,000.
● Retail experience is preferred.
Step 5 connect the bracket
Prospect display: We will provide multi-angle and all-round professional information to show franchisees the prospect of home decoration products industry, as well as the company's advantages and future development direction.
Brand network: you can share the popularity and reputation brought by Doe's monopoly business network in major cities across the country as a leading brand in the industry.
Construction service: The company will guide the site selection and construction service of specialty stores, and professionals will provide you with site selection evaluation with market value. We will provide professional services from construction drawings, decoration dimensions, construction skills, decoration and exhibition design.
Shop assistant training: the senior training specialist of the company's training department will assist the store in recruiting and training employees. Provide powerful and comprehensive training support for franchisees through pre-opening training, headquarters store manager training, regular roving training and follow-up.
Stocking: Experienced customer service staff will reasonably prepare marketable product combinations according to the comprehensive factors such as the area of newly opened stores, the location of business districts and local consumption capacity.
Promotion planning: the company's special marketing team will comprehensively plan effective, practical and economical new promotion schemes according to the actual consumption concept and brand characteristics of local consumers.
Media publicity: The company will carry out various publicity activities in national or regional media from time to time according to the specific needs of the business, so as to create a good brand image of "More Love".
Shop display: The company appoints specialists to conduct professional shop display, give guidance and suggestions, and build and display competitive terminal shops.
Retail price: company-guided retail price. You can apply to the company for adjustment according to the consumption level, opening cost and operating cost in different regions, and do a good job in product pricing.
Return discount: unconditional return of products with quality problems (the company bears the freight).
Step 6 join the program
1. Applicants can get their favorite investment guide information for free by calling or writing.
2. Applicants should fill in the Application Form for Joining and fax, mail and email it to all sales branches.
3. Fill in the preliminary examination for the applicant.
4. After the preliminary examination and discussion on the cooperation intention, the two parties make clear the business plan for market expansion.
5. Sign the "favorite franchise contract"
6. Find a suitable store and mail the photos of the store, street location and detailed size map of the store to the sales department.
7. Provide investment return analysis and submit the application form for opening a shop.
8. After the assessment, the applicant signs the lease and completes the relevant permits.
9. Open plan project
10. Design drawings, store decoration, ordering shelves, and payment in advance.
1 1. Planning and production of opening promotion.
12. Material distribution
13. clerk training
14. store acceptance and clerk evaluation
15. Store display
16. Congratulations! Formal opening and operation guidance follow-up
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