Closing the last store, why can't Lele tea "open" in Xi' an?

Lele Tea is not only unable to open in Xi 'an, but its stores in many areas have closed down. Lele tea is hard to turn over

Due to the popularity of milk tea and many teas, many tea brands have risen in China for some time. There is also great competition among these tea brands. Therefore, when Lele Tea failed to expand its scale and retreat to East China, it was difficult for the tea brand Lele Tea to become popular nationwide. After all, Lele Tea faced great competition. People's demand for tea is not as great as before

A few years ago, tea and milk tea were so popular because there was a trend of drinking milk tea on the Internet. However, the trend of drinking milk tea has gradually faded, so the demand for milk tea and tea is not as great as before. Once Lele tea loses its fame, it is difficult to become popular again. According to Lele Tea, these stores are closed to focus on the East China market.

It is reported that Xicha intended to acquire Lele Tea before, but the founder of Xicha also replied to abandon the acquisition plan after being exposed to the data of Lele Tea, which also shows that the business situation of Xicha is not very optimistic. But after a while, Lele Tea replied that the company was operating very well and had no intention of merger at present. Lele Tea plans to expand its stores to 14 before the Spring Festival in 222. According to the data, Lele Tea has indeed added many stores in Shanghai and Hangzhou. Lele tea seems to be interested in adjusting the layout of stores and markets, but is this really the case? As far as the current situation is concerned, in fact, Lele tea does not have much advantage. Milk tea has been popular for some time, but at present, there are more and more brands of milk tea, and the competition between tea brands is also very great. In addition, people's demand for milk tea is not as great as before, which also leads to poor management of Lele tea and many shops are closed. I hope Lele tea can operate well in East China

Although the goal of Lele tea entering the whole country failed, Lele tea is still very popular in East China at present. Therefore, if Lele Tea doesn't want to go bankrupt, then run its own store in East China. Otherwise, Lele Tea may be declared bankrupt because the funds cannot be turned over.