What is tourism management for?

Tourism management includes the following contents:

Tourism management is a common recruitment position in the tourism industry. Practitioners need to have relevant professional learning experience, strong leadership, management and communication skills, and some experience in tourism product development. Some employers require employees to have a tour guide card. The main work includes:

1, responsible for tourism route planning, personnel management and tourism product mining. , to achieve the company's marketing goals.

2. Grasp the industry trends and competitor information, formulate the company's annual tourism business plan and organize its implementation.

3. Maintain good relations with suppliers, tourist customers, government agencies, higher authorities and media organizations, and establish a positive brand image for the company.

4, presided over the formulation of the company's tourism management rules and regulations, combined with the actual situation to optimize the process, to create a good corporate culture.

5. Be responsible for the maintenance, supervision and management of the company's tourism resources, and implement fire prevention, disaster prevention and insect prevention.

Tourism management is an undergraduate major in colleges and universities, which belongs to tourism management major. The basic study period is four years, and the bachelor's degree in management is awarded.

This major trains senior professionals who meet the needs of the market economy and the development of tourism at home and abroad, have the knowledge and ability of economics, management, administration and related disciplines, master the theoretical knowledge and methods of tourism management, have the ability to solve practical problems in tourism development, and can engage in the research of hotel management, travel agency management and tourism management disciplines in tourism administrative departments and enterprises at all levels.

Students mainly study the basic theory and knowledge of tourism management, highlight the mastery of the subject system of tourism resource development and planning, and accept the basic training of tourism management and tourism resource planning and development, and have good scientific literacy and basic skills of resource development and planning management.