Introduction of Harvest Day Group Enterprises

As early as 2004, Harvest Day Group, as an advocate of traditional food standardization in China, took the lead in setting up a central kitchen, a logistics center and a customer service center, standardizing product standards, logistics standards and service standards, laying a good foundation for a multi-brand and multi-regional chain operation model. By the end of 20 1 1, Fengshoutian Group has opened and operated more than 40 restaurants with different brands and styles in Shanghai, Beijing, Hong Kong, Jiangsu and Zhejiang, involving seafood restaurants, new Zhejiang cuisine, Shanghai style fusion, leisure catering and other chain catering fields, providing healthy and delicious catering services to more than 8 million consumers every year.

20 10 Harvest Day Group was successfully selected as the first batch of "Shanghai World Expo catering service providers" with its excellent management ability, good brand image and outstanding product features. /kloc-In the past 0/0 years, the Group has won many awards from domestic and foreign governments and industries, including "internationally famous restaurants", "international food quality gold award", "top ten catering brands in China", "top ten restaurants in China", "top ten wedding reception units in China", "commercial brands in China", "famous trademarks in Shanghai" and so on, totaling more than 30 items. 20 1 1 At the beginning of the year, Harvest Day Group and Fosun Group signed an all-round strategic cooperation agreement, which injected a strong impetus into the Group's rapid expansion of market share and introduced new strategies and development ideas for the Group.

Harvest Day Group, while developing itself, does not forget the social responsibility shouldered by enterprises. We have been adhering to the concept of "taking root in the people" and actively supporting public welfare undertakings. Promoting a harmonious society and sustainable development has been included in the core values of enterprises. To this end, the group has joined and established a number of public welfare funds to improve and improve the quality of life and living environment of urban residents.