How to promote a localized portal?

The horn of the internet blows all over the world, setting off one myth after another. In China, a large number of small local websites are attracting the attention of netizens. How to get out of many local websites, quickly enter the lives of local citizens, and achieve the purpose of profit, I think every webmaster is thinking about it every day! Let me discuss with you how local portals can develop rapidly and make profits!

If a local portal can solve the following problems, then his website will definitely make a quick profit!

One: Domain name

A good domain name can get twice the result with half the effort, and a simple and easy-to-remember domain name can make local netizens clearly remember your station, so that you can spend the least money in the promotion process and get the best results.

Two: Information

Local websites can attract a considerable number of netizens through some of the latest and most exciting consultations in society, because there are barriers in the three portals. Netease will not send Sina news, Netease will not send Netease news, but local websites can send it at will. As long as you are diligent and transfer the news from the three portals, it will not only facilitate the browsing cost of netizens, but also increase the popularity of the website. It's just that the webmaster should work harder. This is not enough. What we need to do next is to let mobile phone users communicate with websites. There are more than 300,000 mobile phone users in a small county, but the popularity of computers is not that much. How to let these mobile phone users know about our website? We can send news to people who want to know something in time because of work or other reasons, such as important news or sports news. We can reply the user's mobile phone through the mobile phone, so that citizens who don't have a computer can connect to our website and let our website enter the citizens' lives quickly! The cost of answering news consultation by mobile phone is negligible and at a low level. In the early stage, mobile phone users can realize green reply, that is, we can reply for free. When you have a certain popularity and quantity, you can implement fee-based services. When the time comes, we can decide for ourselves, and the most important thing is to drive us a lot of popularity!

III: Forum

Four: Information

Local portals should be based on the convenience of local citizens. Supply and demand information, recruitment information, dating information, etc. , can not only bring a lot of popularity to our website, but also bring a lot of wealth. At present, portal stations all over the country have made information a chicken rib, and the fundamental reason lies in the limitations of the website. At present, the popularity of computers has greatly restricted the development of websites, resulting in a small amount of information and incomplete industries in a local portal, which has affected the image of the place in the eyes of the public. In fact, the local information is very strong and the market is very big. Every family needs such information. Only websites can query and publish, which greatly limits the development of website information. How to open this restriction is a challenge to webmasters! The above mentioned the docking of mobile phones and websites. As long as this idea is realized, the problem can be solved immediately. The technology is simple and the investment is small. Webmasters can cooperate with local telecom operators to achieve a win-win situation. Send a 50-cent message. How many messages are there a year? Users can send information to the website only by sending short messages, or they can send short messages to the website to inquire about the latest information! How convenient is it for the citizens? Do you think you will send it? And you can get dividends in the information of fifty cents, which is convenient for the citizens and increases the benefits! Both popularity and wealth! Why not?

Five: Businessmen

The initial profits of local portals are all on merchants, and there are at least 500 merchants in a county-level city! How big a market do you think this is? Faced with increasingly severe competition, businesses need various publicity platforms to maximize their popularity. Making brochures, posters and TV advertisements are their common means, but the biggest drawback of these means is that the cost is too high and the effect is not obvious, while the Internet can produce the greatest return with the least investment. Through the above operations, the website has gained considerable popularity. Local netizens can know all kinds of information such as shopping malls, discounts, promotions, new products and so on with a click of the mouse. How easy it is for local netizens! At the same time, the website and the merchants * * * launched a consumer discount card, so that local netizens can enjoy the discount that ordinary consumers can't enjoy in the merchants joining the website with the discount card launched by the website. The card can be sold to local citizens, and I can't tell you how much I sell it for 20 yuan a card, lest you hit on me, hehe! But there is a problem that needs attention: how to make businesses operate in good faith? When we promote, we not only promote businesses, but also provide consumers with a short message platform that interacts with businesses. The discount information of the merchant can be found not only on the website, but also by sending a short message to the merchant's short message platform. In this way, businesses must operate in good faith and are not allowed to be tricky. You can't count your promises, you can also punch yourself in the mouth, but you can also make a profit through SMS websites. By promoting the sale of cards to merchants, the website can make a lot of money, and how much it earns depends entirely on itself!

Six: building a station

As long as you do the above business well, your popularity will rise, and there will be more people looking for your website. Then you will be afraid that you are too busy!

I believe that as long as you do it with your heart and stick to it, you can definitely make it the largest and most popular portal in the local area!