The Development Scale of Wen Hui Xinmin United Newspaper Group

The sales network covers all parts of the country and some overseas regions. Such a newspaper group with complete varieties, reasonable structure and wide influence provides the best platform for the advertising of corporate brands. Group newspapers and periodicals have established a complete advertising planning and publishing system, relying on their own brand advantages and the potential of the Shanghai market, attracting advertisers from all over the country. The advertisements cover real estate, automobiles, home appliances, home improvement, recruitment, IT, telecommunications, medicine, beauty, cosmetics, health products, food and beverage, clothing, finance and insurance, tourism, department stores, exhibitions, auctions and other industries.

Group printing center is a well-known large-scale modern printing enterprise in Shanghai, with four printing plants: Hutai, Luochuan, Jinqiao and Jinze. There are 20 sets of large, medium and small color offset printing wheels, including 2 sets of GOSSHEADLINE2 and 4 sets of MAN-ROLAND UNISET4 (of which 3 sets are H-shaped and can print 4+4 color folio newspapers), with a total production capacity of 6.5438+0.96 million copies. POLYMAN commercial circular press is introduced into the center, which can print coated paper products with 4+4 colors and a weight of 30- 120g/m2, with an hourly production capacity of 40,000 folio prints. Other supporting equipment include: AGFA nail shooter, CTP direct plate making machine and automatic combined dryer, keel conveying line, automatic stacker and French MEG paper feeding rack, and other complete sets of equipment with advanced level in the world today.

Advanced equipment produces good economic and social benefits. The printing center of the Group printed more than 80 kinds of newspapers, including People's Daily, Workers' Daily, Economic Daily, Wen Wei Po and Xinmin Evening News, totaling 3.5 billion yuan. Xinmin Evening News printed by the printing center was rated as a high-quality newspaper in the printing quality evaluation of the National Newspaper Association.

Wenxin Newspaper Building is the main building of Wen Hui Xinmin United Newspaper Group, a highlight of the hardware construction of Shanghai publicity and culture system, and a news building with advanced standards and good cultural transformation. The building has 46 floors and 2 underground floors, with a construction area of over 90,000 square meters. There is a high-speed computer digital communication network in the building; Intelligent PDSBA system; Press conference hall with simultaneous translation and multimedia presentation; There is a fully functional conference center and staff activity center.