Are Zhenshang Silver and China Gold the same company?

Zhen Shangyin and China Gold are the same company. Zhen Shangyin is a brand of China Gold. It is a new fast fashion silver jewelry sub-brand created by China Gold to conform to the development trend of the "clothing" and "decoration" industries. .

Zhen Shangyin is a Chinese gold jewelry brand that uses silver as a carrier and combines excellent craftsmanship to create diversified jewelry brands for fashionable women. The Zhen Shangyin brand is divided into three product lines: treasures, luxury products, and silver products. It follows the low-price line and provides young consumers with silver jewelry products that highlight quality life.

The origin of China Gold

China Gold Group Co., Ltd. was established in early 2003. Its predecessor was China Gold Corporation established in 1979. China Gold is the president unit of the China Gold Association and the only member of the World Gold Association in China. The group is mainly engaged in the survey and design, resource development, product production and sales of gold, silver, copper, molybdenum and other non-ferrous metals, as well as general engineering contracting. .

On November 30, 2017, China National Gold Group Corporation went through the industrial and commercial registration change procedures at the Beijing Administration for Industry and Commerce, and the company name was changed from "China National Gold Group Corporation" to "China National Gold Group Co., Ltd." .