I am a person who has never been exposed to economics before, and now I want to study economics. Who can recommend me a good book? thank you

75 books recommended by Fortune must be read

Bloged in hiking manual (planning), and other mountains' jade (reference) traveled by Ziyou on Saturday, June 18th, 25

In a perfect world, each of us should have our own "strategist", just like the lawyer in The Godfather, or the Oracle of Delphi Temple. Use Google, not

Infoseek. No, your boss won't like your old-fashioned and rigid expression ... "

Wait a minute. In fact, you have a wise consultant to drive you now. He stays there patiently, waiting for your call, and you can even put it in your bag. During the Cuban Missile Crisis in 1962, President Kennedy sought wisdom from Barbara Tuchman's The Guns of

August. This book tells the story of the First World War in Europe. Kennedy said to his brother, "I won't do what the people in the book do, otherwise, people can write a book called The

Missiles of October this time."

you can't always carry the books you want with you. However, you can have a perfect reading list at hand. Because of this, Fortune mobilized all resources and selected 75

books, which will stimulate your thinking and even action.

These books are not the so-called classic business books. On the one hand, some books we selected have nothing to do with business. Barnes &;

Noble) may put Michael? Moneyball by Michael

Lewis is classified as a sports book, but it talks more about investment (and recruitment) than any consultant's

articles. Besides, it's not boring. Although My Years at General Motors is a classic, it is boring.

However, we still like some classic works. Memories of a stock operator was written in p>1923, but it can still be put together with Barbarians at the

Gate. These two books are not books that teach people how to do it-generally speaking, we chose books that teach people consciously, but those that are entertaining. And nothing is more valuable than first-hand information. Since you can read Warren? Why should Warren

Buffett read books written by others when he wrote them himself?

Of course, it will take about 75 years to read all the books on the list. However, we can give you a suggestion:

Don't stop reading a book just because you don't have time to finish it. Open the cover, read the introduction, and skip to chapter 9. Or, keep this bibliography and put it in the drawer. Because there are gold houses in the book, they are waiting for you to explore!

the rise and fall of business

The Great Crash 1929) was written by galbraith and published in 1955

. This is a concise but insightful historical book, which has been reprinted since the first edition. What is the reason for it Galbraith himself wrote in 1997:

"Every time it stops printing, a speculative bubble ... will arouse people's interest in this period of history, which is an important case of the ups and downs of modern economy."

Extraordinary Popular Delusions and the Madness of

Crowds, by Charles? By Charles Mackay, published in 1841 (the Chinese version was published by China Financial Publishing House). This book is about the Dutch tulip craze in 1634

, mainly engaged in slave trade. The company's shares were once hot in the market, attracting a large number of investors. In January 172, the stock soared from 128.5 to 1,

, which caused an unprecedented speculative upsurge. However, in September of the same year, the stock market plunged, and the stock fell to 124

, which made the chronicle of irrational fanaticism such as the bankruptcy of many speculators fascinating, and it profoundly described the impulse of human beings to fall into speculative fanaticism.

Funny Money, mark? By Mark Singer, published in 1985

. From a purely recreational point of view, no other book is as good as Singer's story about the collapse of Penn Square Bank

in Oklahoma. This book is one of the first books to expose the scandal in depth.

the go-go years: the drama and crashing finale

of wall street's bull' 6s, by John? By John Brooks, published in 1973

. Brooks was a late contributor to The New Yorker magazine. He made an in-depth analysis of the * * * mutual fund craze in 196s, and his confident business writing technique was unprecedented and unprecedented.

enterprise

Barbarians at the gate: the fall of RJR Nabisco, by Brian? Bryan

Burrough and John? By John Helyar, published in 199

(the Chinese version was published by Machinery Industry Press). This book tells the story of a $ 25

building to last: successful habits of vision

companies, by Jim? By Jim Collins and Jerry I. Porras, published in 1994

(the Chinese version was published by CITIC Publishing House). The book begins with the simplest question:

Why are great companies great? Then, this paper makes an in-depth study. This is a grand, arduous and bold goal. Oh, by the way, these words were first used in this book.

chain saw: the unknown career of al dun lap in the era of

profit-at-any-price, by John? By John Byrne, published in 1999

. When Dunlap brought his passion for mass layoffs from Scott Paper to Sunbeam

, the latter was fragmented and its share price plummeted. Byrne described the process of this rout in detail to the readers, and there were many criticisms of Dunlap in the narrative, because the author himself hated his hero.

Who says elephants can't dance? 》（Who Says Elephants Can't Dance ? ), by Guo Shina, published in 22 (the Chinese version was published by CITIC Publishing House). Guo Shina described how he turned the company around when he became the CEO of IBM

in 1993. For those who think that "corporate culture" is just a puzzling concept in the consultant's mouth, this book contains some valuable experiences.

decision

Annapurna: A Woman's Place, Arlene? By Arlene Blum, published in 198

. The book tells an exciting story of an all-female mountaineering team trying to climb the 8,-meter-high Annapurna Mountain, in which victory and failure are intertwined. The author is the director of this mountaineering operation.

The Best and the Brightest, by David? David Halberstam, published in 1972

(the Chinese version was published by Xinhua Publishing House). The author brilliantly explains why primitive candlelight is used-in this book, it is Robert? Robert

McNamara's young cadres tried to apply what they had learned at Ford

Motor to the battlefield in Vietnam-it didn't always work.

in the heart of the sea: the tragedy of the

whale ship Essex, by Nathaniel? Philbrick, published in 2

. In the era when harpoons were still used in the "oil industry", a whaling ship in Nantucket sank in the Pacific Ocean. The cause of the accident was that the ship was hit by a whale as big as Melville described in his Moby

Dick. The painful consequences of the accident led to the study of decision failure.

The Killer Angels, Michael? Written by Michael Shaara, published in 1974

(it was adapted into the film Gettysburg, which is regarded as the most authentic and majestic film reflecting the American Civil War

). This Pulitzer Prize-winning historical novel allows you to experience the battlefield like a soldier in the Battle of Gettysburg. Among these people is Robert, who is trying to die? General Robert E.

Lee.

thirteen days: a memorial of the Cuban missile

crisis, by Robert? By Robert F. Kennedy, published in 1969

(the Chinese version was published by Shanghai People's Publishing House). Robert? Franklin? This fascinating book described by Kennedy in the first person reads like Tom? The novels of Tom

Clancy. The book tells the important experience about authorization and making correct judgment.

Economics

Capitalism, Socialism and Democracy, by Joseph? By Joseph A.

Schumpeter, published in 1942

(the Chinese version was published by the Commercial Press). Don't look at the title, just skip to Chapter 7 "The Process of Creative Destruction". If you look around again, you will find that this kind of situation is everywhere.

Everything for sale: the values and limits of

markets, by Robert? Kutner, published in 1996

. Free market can arouse people's entrepreneurial enthusiasm, but it also caused the Asian financial crisis. Kutner made people think about why the invisible hand is useful, but sometimes it doesn't.

chapter 12 of the general theory of employment, interest and money was written by John Maynard Keynes and published in 1936

(the Chinese version was published by the Commercial Press). Although Keynes is famous as a writer, most of his works are obscure and outdated. The surprising exception is the twelfth chapter of this book, which tells the reasons why the financial market fascinates and puzzles us. Its significance transcends time and its writing is vivid and humorous.

Pop Internationalism, by Paul? By Paul Krugman, published in 1996

(the Chinese version was published by Peking University Publishing House). The economist said in a series of controversial and interesting articles that most views on international trade are nonsense. Krugman didn't forget to teach politicians, journalists and even economists a lesson when he criticized their lazy ideas.

The Wealth of Nations, by Adam? Adam Smith, published in 1776

(the Chinese version was published by Shaanxi People's Publishing House). Smith is often ridiculed as a fanatic who advocates laissez-faire, but he is not. The Wealth of Nations eloquently advocates the intrinsic value of a free and enlightened government and individual. No one can beat him in defending the morality of capitalism.

Morality

Den of Thieves, James? By James Stewart, published in 1991

(the Chinese version was published by International Cultural Publishing Company). In this book about morality, good (a group of persistent government lawyers and detectives) triumphed over evil [Michael? Milken (mi