Xiao Bai, who just graduated, wants to enter the e-commerce industry and is very confused? Is e-commerce easy to do? Is there a future for e-commerce?

The new graduation season is coming, and many friends who are about to graduate will feel confused, and some are at a loss, especially those majoring in e-commerce, and don't know what to do now.

The content of this article will share with you the experiences of people who have experienced it. I hope that I can provide some experience for the small partners who study e-commerce and the boys who want to enter the business.

1. Is there a future for e-commerce?

You don't have to worry about that at all. Line 360, you are the first. You don't say whether your major has a future. Even in the sunset industry, there are many people with strong abilities. You don't have to listen to the Internet all the time and say, "In recent years, e-commerce has failed, and e-commerce has gone downhill. In the past two years, e-commerce has been difficult to do ..."

The people who said these words only made less money in the past two years because of the epidemic or express delivery, which was not as good as before, but they still made money.

In addition, the current e-commerce is not limited to Tmall Taobao, Pinduoduo, JD.COM and Suning Vipshop in our daily cognition ... In the past two years, many new e-commerce fields have also proliferated, such as live broadcast, which has been very popular.

I believe that e-commerce will always exist now and even in the future, but its form will continue to evolve into other e-commerce modes with people's habits, but its main nature remains unchanged, that is, multi-regional and national personnel coverage will be achieved through online sales.

The e-commerce industry is definitely promising, but you should keep a forward-looking vision. Don't always stare at some familiar e-commerce platforms, such as new gameplay and fresh shopping experience, which can bring different feelings to customers. You can pay more attention to these novel platforms. Nowadays, e-commerce does not lack good products, good shops and good brands, but it can make customers feel fun, have a shopping experience and have.

Why is the word "blind box" so popular these two years? Now you can see all the products, both the main picture and the details page are very detailed. When the customer wants to buy this product, he has confirmed that I want this product. I only bought it out of demand, but this kind of products completely broke the customer's concept. The blind box is to tell you what kind of products I might have. But I won't tell you what happened. If you can drive a good car, you are lucky. If you don't drive well, it's also a feature of this game. This will stimulate customers' desire to buy and make them feel very novel and fun. If you drive well, he will be happy to share it. If you don't drive well, he will think that everyone else can drive. Why can't I? I don't believe in this evil, so he will buy it again and again.

I give the example of the blind box, just to tell you that e-commerce is not limited to selling things on the platform, and what we sell is not limited to what we see every day. Some novel and special ones are within the scope of e-commerce. We should look at this industry from various perspectives, instead of thinking that e-commerce is Tmall, Taobao Pinduoduo and JD.COM Vipshop Suning. ...

So if you think that e-commerce has no development prospects, then it has two ideas:

1 I don't want you to enter the business, and I don't want you to carve up this cake again.

The second is that his vision is actually limited to the traditional platform.

2. Is it easy to find a job by studying e-commerce?

Here, I want to tell you that e-commerce is different from other majors. Your other majors are all specialized. If you come out, you just know something about this line. For example, I am a mold student. When I come out, I will open a machine to make molds. If I were asked to do something else, I might not be so familiar with it.

E-commerce majors are different. His studies will be relatively complicated. Generally speaking, Ps, Pr, Ai, Ae and other big software have to be studied repeatedly for several years. E-commerce may have to study for half a year, but it is only a little fur.

So this leads to a unified disadvantage in learning e-commerce, which is miscellaneous but not specialized and not refined. So, whatever you say, he knows everything, but I don't agree with you asking him to do it well.

What I said above is to let you know yourself clearly. Although you have learned everything, you are not as expert as others. First, you must redefine yourself. what do you want to do? Where do you want to go in your future planning? These points are very important and can avoid a lot of useless work.

If you are still graduating from school, you should reflect on the following five questions:

1. What do you want?

2. Where do you want to develop?

3. What are your areas of interest?

You have learned so much at school, which one is of great interest to you? If yes, please check what areas of work there are and what room for promotion there is.

5. What can the top level do?

Give a little advice to my friends at school:

1. Try not to go to school. ?

Don't go to school, because the salary in school is very low, and there is no difficulty, so you can't learn anything at all. Generally, companies that recruit people from schools just come to find a cheap labor force to do odd jobs and say that I will give you an internship opportunity, so you should be grateful.

Try not to go out with classmates to find a job.

Try not to go out to look for a job with your classmates, because everyone has different ideas and wants. You are not him, and he is not you, but people are affected by emotions. It is easy for you to meet a job you like, but he despises it, which eventually leads to missing this job opportunity and being obsessed with it.

Don't be in the same company with classmates or familiar people.

Don't be with familiar people, people. In fact, the best age for pure friendship is the friendship between junior high school and senior high school, because it is pure friendship and there is no benefit.

But it's different when you come out to work, what's more, two people who are very familiar with each other are in the same company, and it certainly doesn't matter if they both do what they should do, but when there is room for promotion, they will have a competitive relationship, which will hurt their feelings.

4. Don't post your status frequently in any social channel, no matter whether it is good or bad after you come out to find a job.

It is actually the hardest time to find a job when you just leave school. Just like the flowers in the greenhouse are suddenly taken outside for planting, they will definitely be scorched by the scorching sun and the storm outside, but if you talk about how difficult and bitter it is in your heart too often, it will only increase your psychological pressure. Maybe you want others to comfort you, but these things can only be borne by yourself, and it will be stronger and better if you bear them.

3. What kind of job will you find after you come out?

Just now I told you what kind of work you want to do and where you want to develop. Have you thought about it? Only when the probability that you like is suitable for you, will you create what you like and you will be full of passion. This is the best.

Of course, not everyone can enjoy work.

If you really can't figure out what job you want to do and what line you want to go to, let me analyze for you what line you can do as an e-commerce.

1. Sales position.

Some sales partners may not understand. How to learn e-commerce to do sales? In fact, e-commerce is sales, and sales are e-commerce. I just moved from offline to online, including marketing, which is also learned in my major. These are all sales skills, and sales need to learn.

If you are eloquent, extroverted and articulate, you can try to do sales.

What kind of sales do you do? You can find it on the recruitment platform yourself. If it is only recommended to do telemarketing or online marketing, if it is offline sales, the chance of being rejected is too great. If you just leave the society, it will affect your mentality. It is not recommended.

2. Design location.

Of course, if you study e-commerce as a designer, you can't compare with those who specialize in advertising design, which is what I have always emphasized. Then if you like ps to do drawing and design, you can explore and study it yourself. The school took you in, and the rest need your own interest to spur yourself. If you are looking for a design job as an intern, it may be a bit difficult ahead. Small companies don't need people who work hard, but big companies may be right.

3. Technical posts.

Technical posts, that is, the operation of e-commerce. The advantages and disadvantages of doing business are actually obvious. The advantage is that you are valuable, and you are the core of bringing profits to the whole store. The disadvantage is that it is easy to be eliminated if you don't make money, and the performance pressure is great.

Running this position is not suitable for everyone, nor does it mean that I will open a shop. I can load and unload products, which is called operation. Operations have their own independent thinking, and there will be thinking logic to blow up products. I won't go into details here.

If inexperienced friends want to operate, what they want to do is to start as an operation assistant. The operation needs more time to stabilize. Being an operation assistant starts from the basics, but now many companies are recruiting handyman under the banner of operation assistant. When you go, check if you have worked as an operation assistant for more than three months. You should contact him to see his understanding of the operation, whether he has opened a shop and so on. If a company's operation assistant has not started to operate a store for more than three months, even if there is no small shop.

4. Management positions.

The management position is customer service team leader or customer service supervisor. In fact, this position is relatively fragrant in the early stage, but it does not require strong operational ability. You just need to be able to make courseware, manage the team and handle some common complaints and difficult work. Just deal with it.

If you are a manager, you don't need to spend as much time as the first three positions. Under normal circumstances, it takes two years from the customer service supervisor to the customer service supervisor.

The disadvantage is that it is difficult to rise to the ceiling when you are in charge of the management post, because from the customer service team leader to the customer service supervisor, you are the customer service manager, and the companies that can allocate the customer service manager or above are often some large listed companies, which will have certain requirements for education and age. Basically, you must be at least 25 years old and have a college degree or above to be competent.

Management post is not so irreplaceable, unlike operation, which is the core of a store. If a store does not operate, its performance will definitely decline, but without management posts, it will not have a great substantive impact on the store, and it will only lead to some complaints or after-sales situations that are not fully handled. So if you have a small partner in a management position, my advice is to broaden your horizons and try something new when you get to the position of supervisor, and don't be left behind by yourself.

final result

The above contents are some experiences I shared with my friends who are about to graduate and those who are confused about e-commerce. Everyone needs to absorb good and bad content, and different people have different opinions.