Brief introduction of Amway company

Amway, the largest well-known direct selling company in the United States, is headquartered in Ada, Grand Rapids, Michigan, USA. It was created by Jay Van Roan and Richard Devosse in their basement. We have been committed to providing high-quality products and personalized services, and providing career opportunities for those who are willing to work hard.

Mainly engaged in daily consumer goods, covering Nutrilite nutrition and health food, artistry beauty cosmetics, personal care products, home care products, household durable goods, and Amway also serves as a manufacturer and seller. Amway's new global direct selling model.

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I. Introduction of the Company

1, Amway-the largest direct selling enterprise in the world

Amway official website introduced that Amway is a multi-level direct selling company that produces consumer goods. Amway is a large domestic and foreign manufacturer and distributor of consumer goods, headquartered in Ada, Michigan, USA.

Amway began with the sincere cooperation between two founders, Jay Van Roan and Richard Devosse. They are all descendants of Dutch immigrants. They grew up together. The same growth experience and the personality characteristics of Dutch descendants laid the foundation for them to become partners in the future. After that, both of them worked as salesmen in Nutrilite Company, which laid a good foundation for direct selling.

Following the tide of China's reform and development, with the ideal of adding color to more people's lives, Amway has embarked on a pioneering, innovative and self-reliant journey in China. 199 1 year, Mr Richard Devosse, one of the founders of Amway, took his wife to Beijing to learn about the investment environment and feasibility of China.

The size and strength of Amway China Company;

Following the tide of China's reform and development, with the ideal of adding color to more people's lives, Amway has embarked on a pioneering, innovative and self-reliant journey in China. 199 1 year, Mr Richard Devosse, one of the founders of Amway, took his wife to Beijing to learn about the investment environment and feasibility of China.

1992 Amway (China) Commodity Co., Ltd. was established and became one of the first direct selling companies in China approved by the State Administration for Industry and Commerce. At that time, the office area of Amway (China) was only 40 square meters, with only four employees.

When Amway entered China, it could have directly imported products from other enterprises to start a business. However, in line with the corporate strategy of operating in good faith and based on long-term, Amway (China) first spent nearly three years building production bases and other infrastructure.

On April 1995, the ribbon-cutting ceremony for the opening of Amway (China) Commodity Co., Ltd. was held in Guangzhou.

After ten years of development, Amway (China) has made great progress in all aspects, and its comprehensive strength has been greatly enhanced.

At present, the total investment of Amway (China) is US$ 220 million. Headquartered in Guangzhou, it has regional offices in Beijing and Shanghai, with a total office area of over 6,543,800 square meters and more than 5,000 employees. Amway has established the largest overseas production base in the United States in Guangzhou (see production base for details), covering an area of 14. 10000 square meters, producing and selling four categories 160 kinds of high-quality products.

In 2004, the sales of Amway (China) reached RMB 654.38+0.7 billion, and the tax paid was RMB 3.7 billion, making it the largest market of Amway in the world. At the same time, Amway (China) ranked 23rd among the "Most Admired Companies" in Fortune (Chinese Version), and 33rd among the "Most Influential Multinational Enterprises in China in 2004" and "Top 500 Foreign-funded Enterprises in China in 2003-2004".

After ten years of development, Amway (China) has made great progress in all aspects, and its comprehensive strength has been greatly enhanced.

At present, the total investment of Amway (China) is US$ 220 million. Headquartered in Guangzhou, it has regional offices in Beijing and Shanghai, with a total office area of over 6,543,800 square meters and more than 5,000 employees. Amway has established the largest overseas production base in the United States in Guangzhou (see production base for details), covering an area of 14. 10000 square meters, producing and selling four categories 160 kinds of high-quality products.

In 2004, the sales of Amway (China) reached RMB 654.38+0.7 billion, and the tax paid was RMB 3.7 billion, making it the largest market of Amway in the world. At the same time, Amway (China) ranked 23rd among the "Most Admired Companies" in Fortune (Chinese Version), and 33rd among the "Most Influential Multinational Enterprises in China in 2004" and "Top 500 Foreign-funded Enterprises in China in 2003-2004".

Second, Amway products

There are artistry beauty cosmetics. Silk Mei Ting series. Yami bath moisturizing series. Yami baby care series. Lichijian oral care series. Family care series. Nutrilite nutrition and health products. Household kitchenware (golden pot).