Why do we need to conduct public opinion monitoring and analysis?

Performing public opinion monitoring and analysis can obtain public opinion information and public opinion guidance in real time, and make timely judgment and response.

The earliest form of public opinion monitoring was social survey, which went to the grassroots level to understand the sufferings of the people. Now it has developed into online public opinion monitoring. With the help of Internet channels and the use of technical means, the cost of social public opinion survey has been greatly reduced (sample of social survey The scale and representativeness are often insufficient. For example, the Three Gorges resettlement survey of 10,000 people required investigators to visit villages and households, which took several months, while online public opinion can collect millions of comments in an hour). Public opinion monitoring has always been something that all countries and enlightened societies actively promote, and it is a completely reasonable and legal positive measure for the country and the people.

If you need public opinion monitoring, you can contact Shanghai Midu. Shanghai Midu’s Sina Public Opinion Channel acquires, cleans, monitors, analyzes and warns the entire network data according to customer needs, while reducing manual labor through data mining and analysis models. factors on the results of objective data analysis to ensure the timeliness, accuracy, and comprehensiveness of public opinion data. The professional public opinion service team provides more personalized manual services based on the specific needs of customers, including: content sorting, news push, briefing production, professional report customization and other public opinion services.