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When will the international flights resume?
According to industry insiders, due to insufficient supply and high air ticket prices in the short term, it will take time for the total demand for travel to recover.
65438+On the evening of February 26th, National Health Commission issued a notice on implementing the overall plan of "Class B and Class B management" for novel coronavirus infection. From June 8, 2023, the nucleic acid detection and centralized isolation of all personnel after entry will be cancelled, and China citizens will be required to resume outbound tourism in an orderly manner according to the international epidemic situation and the ability to guarantee various services. Today, the National Immigration Bureau also issued an announcement to optimize the entry-exit management policies and measures on June 5+10/October 8, 2023, including the orderly resumption of accepting and approving ordinary passport applications for China citizens to travel abroad on business, visit relatives and friends, and the resumption of processing mainland residents' travel and business visas to Hong Kong.
Today, the reporter integrated the data of many online travel platforms such as Mahoneycomb, Tongcheng, Zhu Fei, Tuniu and Qunar, and found that the adjustment of entry and exit policies has brought great benefits to the tourism market, and the tourism industry is expected to accelerate its recovery.
The instantaneous search volume of international air tickets on multiple platforms has skyrocketed.
Ma Honeycomb data shows that after the policy adjustment news was released, the search popularity related to "outbound travel" in the platform station soared by 460%. Among them, "visa", "passport" and "raiders" are the three most searched keywords for outbound tourists, and Bangkok, Tokyo, Chiang Mai, Singapore and Osaka rank among the top five overseas destinations with the highest increase in instantaneous visit popularity.
"The continuous relaxation of the policy has really put the willingness to travel abroad that has been suppressed for three years on the agenda. It is expected that the Spring Festival holiday will become the first important turning point in the outbound travel market in three years. " Feng Rao, dean of the Ma Honeycomb Tourism Research Institute, said.
According to the data of Tongcheng platform, after the policy adjustment news was released, the instantaneous search volume of international air tickets on this platform increased by 850%; Visa search volume increased by 10 times. The top three overseas destinations that China tourists are most concerned about are Japanese, Korean and Thailand. The most popular destinations for outbound flights are Bangkok, Tokyo, Seoul, Los Angeles and Singapore. The main search users for outbound travel are from Beijing, Shanghai and Guangzhou.
Where to go data shows that after the release of the policy adjustment news 1 hour, the number of international air ticket bookings on the platform increased by five times. According to the data of Flying Pig, the policy was released less than 1 hour, and the number of international flights on Flying Pig Platform soared by more than 8 times, among which the number of inbound flights reached the peak in the past three years.
Tuniu data shows that the popularity of related searches such as outbound travel on the platform has soared. Among them, overseas destination countries such as Japan, the United States, Thailand, South Korea and Maldives, as well as overseas destination cities such as Phuket, Tokyo, Pattaya, Bali and new york rank higher.
It is reported that some platforms are ready for the outbound travel market to pick up. Horse Beehive Raiders brand Polaris Raiders has prepared an "official Raiders" for overseas destinations, covering all the information needed by tourists such as visas, transportation, accommodation, food, punching experience, etc., to ensure that tourists get brand-new, accurate and complete Raiders information and authentic and novel gameplay.
It will take time for the overall tourism demand to recover.
"With the optimization and adjustment of the entry-exit epidemic policy, everyone's expectations for entry-exit tourism will be quickly transformed into actions, and the booking of international flights will be launched soon, especially the inbound flights will be the first to start. At the same time, I believe that the supplier will respond and adjust quickly, and airlines will increase their efforts to restore popular routes and emerging destination routes after the new epidemic until the supply and demand sides regain balance again. " Xiang Min, head of the flying pig ticket business, said.
However, Guo, vice president of Qunar.com's Big Data Research Institute, told reporters that the adjustment of entry and exit policies is conducive to the orderly recovery of international flights, but due to the approval of international flight arrangements, the flight supply will not increase significantly in the short term. At present, the number of scheduled flights is only 400, and even if all of them are implemented, they will only be 20 10% of that in 2009.
In addition, visas are still a major factor restricting travel. Many passengers' passports have expired, and it takes time to apply for visas. The reporter noted that many platforms have updated the visa-free status of landing visa countries and regions overnight, which has provided convenience for passengers to arrange their travel plans.
Guo believes that the optimization of the entry-exit policy makes passengers no longer have restrictions on travel, but due to insufficient supply, the ticket price is still at a high level in the short term, and it will take time for the total travel demand to recover. It is expected that after the flight season changes at the end of March next year, the flight volume will obviously recover and the ticket price will gradually fall back to a reasonable range. With the implementation of the policy and the recovery of airlines' operational capacity, the summer of 2023 will usher in the peak of inbound and outbound tourism.
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