Li Ka-shing family's real estate industry

After five years of operation, "Yangtze River" has gradually become one of the best large-scale plastic flower factories in the world. Li Ka-shing was nicknamed "the king of plastic flowers" by the insiders. The owner of the factory rented by Li Ka-shing also took the opportunity to raise the rent substantially, which in turn encouraged Li Ka-shing's determination to build its own property.

1958 won the land construction of King's Road in North Point 12-storey industrial building, leaving several floors for personal use and the rest units for rent. After the completion of this building, the real estate price in Hong Kong rose sharply. Li Ka-shing found that real estate was promising, so he began to allocate funds to the real estate market. In the mid-1960s, Hong Kong's real estate experienced crazy speculation and plunge. Li Ka-shing has a discerning eye and thinks that the land price will rise again one day. He decided to implement the strategy of "no one has me", buy a lot of land and old buildings at low prices, and build factories for rent in Kwun Tong, Chai Wan and Huangzhukeng. Within three years, as expected, the storm subsided, and a large number of businesses that left Hong Kong in the past returned one after another, and property prices rose sharply. Li Ka-shing took the opportunity to sell the cheap property at a high price for profit and buy buildings and land with development potential. This time, his strategy is to just buy and not sell, and use it all in Gai Lou. In the early 1970s, he had a building area of 6.3 million square feet and rented more than 350,000 square feet, reaching HK$ 4 million a year.

1971June, Li Ka-shing formally established "Changjiang Real Estate Co., Ltd." to take charge of real estate business. At the inaugural meeting of "Changjia", his goal for the future is to surpass Hong Kong, a "land" known as the "king of real estate". The Land Company was founded by Paul Chater, a British businessman, and Qi Qi, the head of Jardine Matheson Group in Hong Kong at that time. Known as the largest developer in Asia and the largest commercial organization in Hong Kong. 1In July, 972, Li Ka-shing renamed Changjia as Changjiang Industry (Group) Co., Ltd. and became the chairman and general manager. 1 1 year, "Changshi" was listed in Hong Kong and put on the market for sale.

During the listing of Changjiang Industry, Li Ka-shing encountered many obstacles. At that difficult time, he was encouraged by his wife Zhuang Yueming. Zhuang Yueming is his cousin, four years younger than him, and they are childhood friends. Zhuang Yueming's father, Zhuang Jing 'an, is a famous watch dealer in Hong Kong, and owns a long-established Zhongnan watch shop. After graduating from Hong Kong University, Zhuang Yueming went to Meiji University in Japan for further study. 1965 Li Ka-shing, who has a successful career, married Zhuang Yueming.

Changshi made a lot of money in real estate. First, we spent more than 60 million yuan to buy property and land, and actively built high-grade residential and commercial buildings. By 1967, it bought the American-owned group, Hilton Hotel and Hyatt Hotel with HK$ 230 million, which was the first time for Chinese to annex foreign-funded institutions in Hong Kong. Li Ka-shing's two-and-a-half-year all-round March into the "Yellow River" is as straight as "snake swallowing elephant", which is really a classic of Chinese acquisition of British capital since the opening of the port. "Hutchison Whampoa Shipyard" is a cooperative product of Hutchison Whampoa Shipyard. By 1980, Cheung Kong finally held more than 40% of Hutchison Whampoa's shares, and Li Ka-shing became the chairman of Hutchison Whampoa's board of directors. At this point, Li Ka-shing took the position of the leader of Hong Kong-owned real estate, and the nickname "Li" spread like wildfire.