Property housekeeper and tax sales

On August 3 1, the State Council held a press conference with the theme of "Strive to realize land for all", which aroused widespread concern of the whole society.

At the press conference, the relevant leaders of the Ministry of Housing and Urban-Rural Development introduced the current work and planning of housing and urban-rural construction in China, covering the housing security system, the renovation of old residential areas, youth housing, rural housing, urban construction, and the construction of a long-term real estate mechanism. The hot word "living and living" has once again refreshed the development tone of the real estate industry.

Yan Yuejin, research director of the think tank center of Yiju Research Institute, pointed out that "living and living, this goal will consolidate the development foundation of * * * and prosperity".

For this high-profile government meeting, there is a saying that "it will determine the future development cycle of China real estate". In this regard, Xu Xiaole, chief market analyst of RealData, told the Zhongxin Jingwei client that the meeting did not overweight the policy of property market regulation. Under the guidance of policies, China real estate market has ushered in a new chapter of development, but the industry will not stall and decline.

The hot word "live in one place"

Housing is a high-frequency word in China's successive government work reports. The report of the 19th National Congress of the Communist Party of China finally made a complete and clear statement on "having a place to live" and related contents, in which it was clearly announced that new progress had been made in the aspects of children's education, learning and education, income from labor, medical care for the sick, old-age care, housing and shelter, and support for the weak.

Undoubtedly, among the above-mentioned important contents covering everyone's life cycle, living and living are of key significance.

Yan Yuejin believes that the word "living in one place" has ushered in a highlight moment, which can be understood from two angles. All along, the references in the industry have focused on "home ownership", but after the continuous rental market reform since 20 15, the references to "living and living" have increased significantly. The government actively guides the development of the rental market, which can also be an innovation in the housing system reform under the framework of "prosperity and strength".

As Wang, Minister of Housing and Urban-Rural Development, said at the meeting, during the Tenth Five-Year Plan period, the Ministry of Housing and Urban-Rural Development will focus on the development of affordable rental housing, further improve the housing security system, increase the supply of affordable housing, and strive to achieve housing for all. "

"In other words, in the future, while renting a house, we will also enjoy the same institutional benefits as buying a house, such as education and medical care." Yan Yuejin believes that in this regard, some big cities can go faster, and enterprises should actively explore innovative actions related to "high-quality rental", especially focusing on the current three-child policy, so that everyone can truly experience the richness of life.

China has established the largest housing security system in the world.

Unmodestly speaking, the housing development in China has made great achievements. Wang pointed out that China has built the largest housing security system in the world. According to the data of the Ministry of Housing and Urban-Rural Development, in 20 19, the per capita housing construction area of urban residents nationwide reached 39.8 square meters, and that of rural residents reached 48.9 square meters. Statistics from the National Bureau of Statistics show that the per capita housing construction area of urban residents in China has increased year by year, reaching 40 square meters in 20 19, an increase of 0.8 square meters compared with 20 18 and an increase of 33. 1 square meter compared with 1978, and the living conditions of ordinary residents have been obviously improved.

In addition, the meeting made it clear that the housing security system built by "public rental housing, affordable rental housing and property rights housing", that is, "let all people live in a house", is not welfare housing distribution, but strengthening the innovation of various housing systems on the supply side.

In this meeting, the housing supply paths of three main groups were clarified: public rental housing is to ensure the solution of urban household registration dual-income families; Affordable rental housing will solve the problem of new citizens and young people with net population flowing into cities; * * * Housing with property rights is faced with "sandwich" buyers who have certain economic strength and can't afford to buy a house. At the same time, a series of supporting policies such as finance, taxation, finance and land have also made the whole housing security system more perfect.

Xu Xiaole also pointed out that the well-structured affordable housing system will accelerate the continuous improvement of the situation that "young people in big cities can't afford to buy houses and rent houses".

On August 30th, Beijing Municipal Planning and Natural Resources Commission released the information of 13 1 leased housing land projects to be supplied in 20021year, including 96 land projects with an area of about 2 12 hectares, which are aimed at new citizens, young people, scientific and technological talents, industrial workers and urban public service providers. The proportion of leased housing land reaches 70%, which shows the determination of the government. In addition, Shanghai, Hangzhou and other cities have also explicitly increased the supply of affordable housing in the "14 th Five-Year Plan" housing planning.

The stock market has huge room for development.

At this meeting, the relevant person in charge of the Ministry of Housing and Urban-Rural Development stressed: "Urban development has changed from large-scale incremental construction to stock upgrading and incremental structural adjustment."

Xu Xiaole pointed out that at present, efforts should be made to solve the contradiction between housing supply and demand, and the stock housing market will play a greater role. Judging from the development law of the real estate market in the past, the development, growth and expansion of the second-hand housing market is also a sign that the industry is maturing. In fact, our people's demand for housing has developed from "having a house to live in" to "having a good house to live in". Therefore, the content surrounding residential consumption and services will occupy an important proportion in the whole industrial chain in the future.

"In order to provide products and services to people, the housing industry should not only expand its borders and open up the original discrete business, but also improve the quality of products and services and establish a brand-new industrial ecosystem." In Xu Xiaole's view, the new ecology of the real estate industry in the future is not only second-hand linkage, rent and purchase, but also new houses, second-hand houses, leasing, design, decoration, property, home, and more pre-sales and after-sales services in the whole chain will form an organism.

For example, modern property management is no longer the traditional cleaning, maintenance, security and other services, and their ability boundaries can be extended to community facilities such as canteens, fitness, childcare, laundry, as well as housekeeping, house custody, rental and sale, and even housing enjoyment and community finance under the background of the Internet, which can be said to be endless. This means that there will be a group of professional brokers and housekeepers focusing on housing transaction, leasing and housing management in the future, thus truly improving the living quality of the whole people.

"Don't worry too much about real estate development"

Since the implementation of 20 18 long-term real estate mechanism, China's real estate market has been generally stable. In the first half of this year, the intensive introduction of regulation policies in the real estate industry caused short-term fluctuations in the market and caused some people to worry about the industry.

There is no heavy policy overweight for the regulation of the property market in this meeting, and the main goal is still to promote the stable and healthy development of the real estate market.

In Xu Xiaole's view, China's real estate industry will enter a new stage of development, and will not stall or decline, so there is no need to worry too much about the future development of real estate.

Xu Xiaole put forward three factors supporting the future development of the industry:

First, the urbanization process is in the ascendant. In 2020, the urbanization rate of permanent residents in China is 63.89%, which is still far from the urbanization level of more than 80% in developed countries. The housing demand of urban population is still "just needed"

The second is the sustained release of improved demand. It is estimated that in the next 10 year, the increased housing demand due to housing improvement will reach 5.6 billion square meters, with an average of 560 million square meters, accounting for 43% of the total sales.

Third, the meeting emphasized "steadily promoting urban renewal", and the continuation of urban renewal in the future will give birth to some housing needs. According to RealData, the industry needs about 80 million square meters of new housing every year due to the transformation of the old city, accounting for 6% of the total sales.