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How to do well the professional management of industrial property rights
(1) occupy the market through public bidding.
This way is to obtain the property management right through public bidding. This is the most fundamental way of property management marketization. However, at present, there are few properties that have obtained the right of property management through public bidding, accounting for a small proportion in the whole property management market, and they are mainly concentrated in some government-owned properties. (2) Occupy the market through agreement bidding, that is, obtain the property management right through agreement bidding. Generally, developers of excellent properties will invite some well-known brand property management companies to manage them. At present, in the property management market, this method is more common, with a large number of projects. (3) Own the market through self-construction and self-management. This situation is that real estate developers entrust their developed properties to subordinate property management companies for management. This is a very common phenomenon at present. This management mode has affected the marketization process of property management. Due to the low pricing of property management fees in industrial parks, the economic affordability of owners or property users is limited and management is difficult.
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It is less attractive to market-oriented property management enterprises, and the degree of marketization of such properties is not high. Generally, it is managed by a property management enterprise designated by the government or built by a developer. 3) The planning and layout are not reasonable enough, and the design and use functions of the house are not comprehensive enough. At present, whether it is the national development zone approved by the State Council or the provincial and municipal development zones approved by the provincial and municipal people's governments, although the industrial parks are built in accordance with the principles of overall planning, local conditions, comprehensive development and supporting construction, there are a large number of industries. For example, many standard factories have few bathrooms and their distribution is unreasonable, which makes it difficult for employees to enter the toilets. This greatly increases the difficulty of property management, making our property management personnel become "firefighters" and fighting fires everywhere. 4) The supporting facilities in the industrial park are not perfect. Most development zones in China are built far away from the urban areas or the urban fringe. Although the geographical location is superior, the infrastructure facilities are not perfect. Whether it is a high-tech development zone with high technology content, an industrial development zone with high industry content, or a financial and commercial development zone with high financial and trade content, its water supply, power supply, gas supply, drainage, roads, workers' canteens, dormitories, hotels, shops, hospitals, schools and other infrastructure and supporting facilities are not perfect. 3. Industrial Park Property Management Development 1) At this stage of development of China property management industry, China property management industry has not really formed a standardized, industrialized and market-oriented development pattern. Except for the relatively mature property management markets in Shenzhen, Shanghai and Beijing, property management in most parts of the country is in its infancy, with a low degree of marketization. From the point of view that the property management industry has developed to a certain level in Shenzhen, there are still the following problems: ① The main feature of the industry development is quantity, which leads to problems such as large quantity, wide distribution, small scale, poor scale benefit and insufficient development potential. Taking the statistical data at the end of 2000 as an example, there were 1 100 large and small property management enterprises in the city, and only 500 were officially registered. According to the city's property development volume of about 8 million square meters in 2000, the average distribution of110000 property management enterprises is less than10000 square meters. (2) The development of enterprises is similar, the operation mode of enterprises is similar, and a large number of low-level and repetitive industrial teams emerge, resulting in backward management methods, uneven management level, unreasonable product (service) structure and low product (service) grade. The situation of high operating costs and poor market competitiveness of enterprises ③ Due to the widespread phenomenon of low-level redundant construction in the property management industry, a large number of small and comprehensive property management enterprises are bound to cause serious consequences of unreasonable resource allocation and waste of resources: on the one hand, "all-round" institutions greatly waste manpower, material resources and financial resources, and the cost of enterprises increases; On the other hand, the workload of various engineers and technicians is extremely unsaturated, and major technical problems arising from complex modern facilities and equipment still need to rely on professional companies; At the same time, the spare materials and low-consumption materials in stock occupy a lot of working capital of the enterprise.
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The enterprise development model, which only takes the developer's project support as the advantage, the government-guided price as the umbrella, the pure property management as the main business, and the "all-round" organizational structure to support a large number of employees, continues the logistics management model under the planned economic system to a certain extent, and has not fundamentally changed the various disadvantages brought by the planned economic system to the enterprise development. Obviously, this model can no longer meet the development needs of mature markets, changing markets and competitive markets.
Judging from the current situation of industry development nationwide, backward concepts and imperfect legal system have become the key factors that seriously restrict the overall standardized development of the whole industry, while the problems of unclear direction of system reform and property right system reform of state-owned property management enterprises have seriously hindered the market-oriented development process of enterprises.
(2) the development of property management in industrial parks
From the domestic market, with the acceleration of urbanization in China, the construction of industrial parks has been continuously strengthened, and the property management market of industrial parks has become increasingly mature. The roles of the government and developers in the industry competition will gradually change with the changes of the market, and the regulatory role of the government in the industry competition will gradually fade with the standardized development of the market. Property management in industrial parks is gradually moving towards standardization and legalization.
From the international market, with China's entry into WTO, the existence of a large number of foreign-funded property management enterprises directly affects the development of domestic property management enterprises, which makes domestic enterprises face enormous competitive pressure and impact. What WTO brings is a fair competitive market environment. If it is an opportunity, it is an opportunity for domestic and foreign enterprises, then there will inevitably be a pattern of "dancing with wolves". There will also be three-level property management enterprises in the industrial park. First, a joint venture holding company formed by the marriage of domestic enterprises and foreign enterprises will appear. Second, wholly foreign-owned property management enterprises enter China, and enterprises welcome "foreign housekeepers"; Third, domestic property management enterprises go abroad to serve foreigners in other countries.
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Second, the community-based industrial park property management model
1, the basic idea of property management in industrial parks
(1) Establish the service concept of "people-oriented, customer first"
It is undeniable that "property management", a new thing, was once simply considered as the management and maintenance of real estate, and this mechanical understanding of property management still has an impact. We don't deny the importance and necessity of managing "property", but it is a serious misunderstanding to regard all aspects of the service objects faced by property work as appendages outside the management subject.
This misunderstanding will lead to vague understanding and thus form a disorderly state of work, followed by tough management of property personnel and passive acceptance of owners; However, when the owners keep asking, the property managers are overwhelmed, in a hurry, the workload is getting bigger and bigger, and the satisfaction rate of the owners is getting lower and lower. The reason is that we haven't grasped the root cause. Property management is not only the management of "things", but also the vivid and organic communication between people. Property management leaves the service subject of "people", just like fish leaves water. High-quality property management is always the communication and understanding between heart and heart, not the mechanical and inactive connection between people and things.
Therefore, property management enterprises must establish the service concept of "people-oriented, customer first" and try their best to serve the owners or property users.
(2) Establish the basic business model of industrial park property management.
The property management of industrial parks is oriented to enterprises. If the service quality is not high, it will affect the government's investment attraction. Therefore, how to establish a more perfect management model will be an extremely important topic for property management enterprises in industrial parks. There are three main modes of property management in existing industrial parks:
(1) Entrusted property management.
This management mode is that the property management enterprise takes over the property through discretionary authorization. The main manifestations are as follows: First, take over the property developed by the superior developer by means of complete entrustment, which is a self-built and self-managed model; Another way is to take over the properties developed by other developers through full entrustment. In general, this kind of property is excellent and has a certain profit margin.
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(2) Advisory property management.
This management mode is that one property management enterprise does not directly manage the property, but provides consultancy and consultation for the property management activities of another property management enterprise. This kind of management is mainly manifested in the following aspects: first, the property is excellent, and developers are unwilling to appoint the whole Committee; Second, the property is not very good, and the consulting company is unwilling to appoint the whole Committee.
③ Cooperative property management.
This management mode is that two property companies cooperate through joint-stock management. This situation is generally: first, the property is better and there is a certain profit space; Second, the two property companies want to link the interests of both sides through cooperation, strengthen cooperation and reduce risks.
(3) establishing community industrial parks
Community-based industrial park refers to the establishment of the service concept of "people-oriented, service first", and the scientific setting of various basic functions in the industrial park, such as community activity centers (elderly activity centers, youth activity centers), supermarkets, banks, postal services, health centers, Xinhua Bookstore, vegetable markets, etc. , to provide all-round, multi-functional and comprehensive property services for settled enterprises. The establishment of community-based industrial parks mainly considers the following factors:
(1) Determine the appropriate population capacity.
The suitable population of industrial park is a function of social and economic development level, consumption level, natural resources and ecological environment, and it is a reasonable population size under the premise of meeting a certain quality of life.
② Fully consider regional factors and social psychological factors.
The so-called regional element refers to a relatively independent and stable area with hardware facilities for survival and development, which is bounded by urban main roads or natural boundaries. Industrial parks are generally built by the government to develop regional economy and attract foreign investment. Therefore, the geographical location and traffic conditions of the industrial park must be fully considered.
The so-called social psychological factors mean that groups have a decisive influence on individual behavior and form the same lifestyle, behavioral norms and psychological orientation. Community members have a sense of belonging to the community, resulting in the collective consciousness and behavior of participating groups. Although the industrial park focuses on production, we still can't ignore the social psychology of enterprises and be divorced from the whole social environment.
(3) Study the needs of enterprises in the industrial park.
Different enterprises have different needs for industrial parks. In the process of property management in industrial parks, we should not only consider the economic rationality, but also consider the different needs of enterprises in industrial parks, try our best to meet the reasonable requirements of enterprises and make contributions to the government's investment attraction.
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(4) Improve the supporting facilities of the property. At present, the property supporting facilities in the industrial park are incomplete, which brings a lot of inconvenience to the employees in the enterprises. Therefore, it is necessary to strengthen the construction of supporting facilities in the industrial park, and establish staff dormitories, canteens, community activity centers, supermarkets, banks, postal services, telecommunications, health centers, Xinhua Bookstore, and vegetable markets. , to provide all-round, multi-functional and comprehensive property services for settled enterprises. ⑤ Strengthening the construction of spiritual civilization and establishing community cultural industrial parks in industrial parks are undoubtedly the foundation of material civilization construction, but we should also attach importance to spiritual civilization construction. Advocate the community spirit of "civilized homeland and harmonious creation", advocate the good fashion of "living in harmony, respecting each other as guests" and "communicating and helping each other" in the park, so that enterprises can exchange needed goods, live in harmony, help each other and develop together, realize the "big family" concept of the big family of enterprises in the park, and create a distinctive community culture. Enterprises are no longer only satisfied with solving production problems, but gradually begin to pay attention to the humanized needs of building groups (such as environmental needs, sports needs, safety needs, shopping needs, etc.). ). The property management industry is recognized as a low-profit industry, and property management companies pursue the maximization of interests. Especially after China's entry into WTO, it is the only way out to tap new economic growth points when the property management fee cannot be raised substantially at will. In order to survive and develop, enterprises must do everything possible to reduce operating costs, improve service quality, explore new economic growth points and win by speed and quality in business development. The communization of the industrial park not only meets the needs of the settled enterprises, but also creates more economic growth points for the property management enterprises in the industrial park. Developing community economy can not only bring economic benefits, but also facilitate owners or property users and improve the satisfaction of property service quality in industrial parks. Community-based industrial parks can cover a wide range of fields and have broad market prospects. Such as community education, community culture and entertainment, community business service, community health service, community intermediary, community commerce, community catering, community automobile service and other chain stores. Characteristics and difficulties of property management in industrial park 1) Characteristics of property management in industrial park ① Diversification of property rights of standard factory buildings in industrial park ② Low quality of most workers ③ Excessive machines and goods stored in the factory buildings may exceed the bearing standard of floor structure ④ Vibration and noise during machine operation will cause magnetic interference to the environment ⑤ Frequent use of elevators will cause huge losses ⑤ Accelerated aging and wear of industrial buildings. High maintenance costs ⑦ There are many flammable materials and materials stored in the factory building, and the fire risk is great. ⑧ sundries are often piled up in public places and fire exits. 2) Industrial park property management is difficult. 1) Due to the diversity of standard factories in industrial parks, property management is more difficult. 2) Danger, due to frequent use or improper use, the house is damaged and the structure changes.
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The danger is unpredictable. Moreover, the workshop equipment is seriously damaged and the maintenance cost is high. Flammable, explosive and hazardous articles stored in the factory are prone to fire or danger, and improper installation of electrical appliances and improper power consumption of machines are also prone to fire; In addition, there are many vehicles and personnel in the factory, which brings difficulties to security work. ④ Special functions. Because of the particularity of use, it is difficult to keep clean and tidy, and sewage treatment is inconvenient. 3. Establish a property management organization in the industrial park. Property management enterprises in industrial parks should set up corresponding organizations and implement standardized management. The functions of this organization are: ① to be responsible for the daily affairs of building management in the factory area; (2) unify external contacts and coordinate the implementation of social tasks assigned by sub-district offices; (3) Coordinate the use of * * * by all production enterprises, maintain the green layout and supervise the implementation of the health system; (4) Be responsible for the management, maintenance and repair of the overall equipment and supporting facilities and accessories used by * *, and hire maintenance personnel, public * * site cleaning personnel and security personnel as needed; ⑤ Responsible for establishing a house repair fund, setting up a special account ⑤ Formulating relevant specific management regulations, and holding regular meetings to check the implementation of management measures and work progress. 4. Early intervention of property management in industrial parks. 1) From the legal point of view, pre-intervention in property management refers to the pre-property management activities carried out by the development and construction units themselves or entrusted by property management enterprises for new properties before the establishment of the owners' committee. In the early stage of property management, most of the property management enterprises were entrusted or hired by the development and construction units, and no property management contract was signed between the property management enterprises and the owners. At the same time, in the early stage of property management, the owners have just started to use the property, and there are relatively many tasks in property management, so disputes between the owners and property management enterprises are more likely to occur. After the emergence of property management disputes, the most common measure taken by owners is to refuse to pay property management fees. Losses of property management companies are also common. Property management relationship is a legal relationship arising from property management contract, and early property management is no exception. In practice, property management companies have clearly defined the items, contents, calculation standards and deadlines of property management fees in written form, thus clarifying the rights and obligations of property management companies. At present, because property management companies sign prophase property management contracts with different subjects, the contract forms are various. No matter what form of contract, the main contractual right of property management enterprises is to collect property management fees. 2) Importance of early intervention in property management in industrial parks Although many problems in property management usually arise in the process of using houses, their roots can often be traced back to the construction process of development projects. Property management is closely related to the work in the early stage of the production and use cycle of development projects-the planning, design, construction and even sales of development projects largely determine the difficulty and difficulty of property management after the house is put into use.
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5. Acceptance of property management in industrial parks Due to the need of attracting investment from the government, many enterprises did not conduct comprehensive acceptance and acceptance when entering industrial parks, which caused many management hidden dangers to property management enterprises. Therefore, when the property development and construction are completed and the conditions for occupancy and takeover are met, the property management enterprise should set up a property takeover acceptance team in time to conduct detailed acceptance of the takeover property. If there are problems in the takeover acceptance, the property management enterprise shall actively assist the takeover acceptance team to negotiate with the developer or owner to solve the related problems quickly. After taking over, the property management enterprise should immediately contact and coordinate with the power supply bureau, water supply company, gas company, heating company and post office to ensure the normal power supply, water supply, heating and postal services of the industrial park; Contact with the police station and sub-district office under its jurisdiction to solve the public security problems in the industrial park; Contact the bank to solve the problem of bank collection and payment of various fees in the industrial park. 6. Daily property management of industrial park. 1) the factory management in the housing management industrial park is mainly to ensure the structural integrity and safe use of the house. Because of production needs, enterprises shall not exceed the allowable load of floors when separating workshops or installing machinery and equipment internally. Before construction, it is necessary to get in touch with the property management company and provide construction drawings, which can only be carried out after approval by relevant departments. When the construction affects other floors, it is necessary to consult the users involved in the site in writing. 2) Equipment management In order to ensure the normal production of enterprises in the industrial park, it is necessary to focus on the management of some major equipment in the industrial park, such as freight elevator management, industrial water supply and power supply management, substation management, etc. At the same time, the public pipe network is of great significance to the normal operation of the whole factory, and its maintenance is very important, such as the maintenance of telephone lines and sewage pipes. Therefore, it is necessary to strengthen the management of key equipment, public facilities and public pipe network ① freight elevators. Elevator is the most commonly used and frequently used transportation equipment in modern industrial workshops. Ensuring the normal operation of elevators plays an important role in ensuring the production and life of all enterprises. In order to manage these elevators well, elevator drivers must be specially trained, equipped with professional maintenance technicians and managed in full accordance with professional requirements. In order to manage elevators more effectively, property management personnel should participate in elevator selection, ordering, installation, acceptance and annual inspection. Industrial hydropower is different from domestic hydropower, with large water consumption and electricity consumption, and its capacity is also larger than domestic electricity consumption. Moreover, the losses caused by water and power outages are sometimes difficult to estimate. Therefore, the normal supply of water and electricity is an important guarantee for industrial production in factories, and its management can not be ignored. Therefore, property management personnel should do a good job to ensure the normal water supply and power supply of the factory. At the same time, it is necessary to strengthen the management of the high-voltage substation room and manage it in full accordance with the safety operation procedures of the power supply department. The high-voltage distribution duty room should be manned 24 hours a day, and the power supply should be guaranteed as usual on holidays. At the same time, the personnel on duty should adjust and compensate the power factor in time according to the electricity consumption situation, so as to keep the power grid in a relatively stable state.
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More economical state to reduce power consumption and save energy.
(3) male * * * pipe network maintenance. This work is very complicated. For example, if the sewage pipe is blocked and not repaired in time, it will inevitably affect the normal work of factories and workers. Therefore, the maintenance of public * * * pipe network is very important.
(3) Fire control management
(1) Earnestly study fire protection knowledge, and be familiar with and able to correctly use various fire protection facilities and equipment;
(2) Responsible for the daily duty of the fire monitoring center. The fire monitoring center is a facility that receives fire alarms, sends out fire signals and safe evacuation instructions, controls fire water sources, and fixes fire control, ventilation and air conditioning systems. The center should be on duty 24 hours a day. It is necessary to monitor the fire control of the whole industrial park and make a good record of duty. The personnel on duty should be loyal to their duties and work hard. The department manager and the person in charge of the company shall manage, guide, supervise and inspect the fire control work in the industrial park, and make timely rectification when problems are found.
(3) Strictly implement fire control laws and regulations, and implement various fire control safety systems and measures. Full-time firefighters must patrol every corner of the industrial park every day to find and eliminate fire hazards in time; Regularly check the implementation of fire prevention responsibility system and fire prevention post responsibility system, and report, exchange and compare them; Regularly check the implementation of the fire prevention system in the workplace of the owner or property user, and prevent improper behaviors such as connecting the power supply without authorization and violating the safe use of electricity and gas.
(4) Responsible for the approval and on-site monitoring of the use of open flames in the industrial park.
⑤ Manage all kinds of fire-fighting equipment, facilities and appliances in the industrial park, and regularly inspect, test, overhaul and update them to ensure that they are always in good condition.
⑥ Organize fire prevention publicity and education, extensively carry out fire prevention publicity, mobilize and organize people in the jurisdiction to receive education, and enhance fire prevention awareness. Propaganda methods can be flexible and vivid, such as issuing notices, posting advertisements, posting wall newspapers, watching TV videos of fire fighting and self-help, etc. At the same time, expose and criticize illegal acts, strengthen guidance, and cultivate and establish the national awareness of fire control. Do a good job in the training and drills of the voluntary fire brigade, and teach the fire knowledge to the owners or property users on a regular basis.
⑦ Regular inspection of key parts in the industrial park is the basic measure to prevent fire. In particular, it is necessary to check the electrical appliances, wires and gas pipelines in each building for corrosion and oxidation, so as to prevent the short circuit or explosion of the lines from causing fire.
⑧ Manage all kinds of equipment and facilities of the fire monitoring center to ensure that the monitoring center is always in normal working condition.
Pet-name ruby in case of fire, cooperate with company and department leaders to be present, and conduct on-site command and fighting.
Attending to stop any violation of fire safety behavior and attempt.
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(4) Greening and cleaning management
Doing a good job in planting and health management in industrial parks can provide a beautiful working, living and entertainment environment for workers, make them full of energy and feel comfortable at work, and reduce the occurrence of industrial accidents. Therefore, like other properties, planting and sanitation management in industrial parks are also very important. Of course, there are some differences in specific management. For example, in greening, according to the production characteristics of industrial plants, some plants suitable for removing odor and gas from factories should be planted. Hygiene and cleaning work will also have different requirements because of different industrial production.
Due to the special functions of industrial plants, some plants are difficult to keep clean, such as heavy industry production plants. Some factories require high cleanliness, and even require spotless workshops, such as factories that produce precision instruments and food processing. Therefore, different industrial factories should have different sanitation and cleaning systems and methods. Qin Ying will clean up factories that are difficult to keep clean. For factories with high and strict cleaning requirements, measures should be taken to protect and clean them at ordinary times, such as strict management when entering the workshop, changing clothes and shoes, wearing gloves and hats, etc. In a word, it is difficult to clean the industrial park, but we still have to do it well to ensure the smooth progress of production.
(5) Safety management
(1) Establish a strict guard system on duty, and conduct strict inspection and registration of people and products entering and leaving;
(2) Irrelevant personnel are not allowed to enter factories and warehouses;
③ Strictly implement the patrol system on duty and other safety measures;
(4) Strictly implement the system of locking the door when two or more people enter the warehouse.
(6) Traffic order and vehicle management
There are many units and people in the industrial park, and the goods are in and out frequently, so there are bound to be more vehicles. However, due to the negligence of construction or management, there are still many loopholes in vehicle management in industrial parks, which bring inconvenience to the production and life of enterprises and even pose a certain threat to the property and life of owners or property users. Therefore, property management enterprises should divide motor vehicles and non-motor vehicles into several parking areas in the industrial park in accordance with the principles of unified planning, overall arrangement, convenient use, easy management, ensuring safety and paid use, and designate special personnel to manage them to ensure that the vehicles are in good condition.
In addition, a set of perfect daily management system of parking lot must be established to ensure good traffic order in the industrial park.
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