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The Relationship between German BMW Clothing and BMW Cars
The official website is in the resources.
BMW clothing, in fact, is a derivative of BMW brand, but also to maximize brand culture.
In 2000, Ports Fashion reached a cooperation agreement with BMW, authorizing Ports to produce and distribute BMW (BMW? Lifestyle) brand clothing, positioning is consistent with BMW's "sports, precision, chic" style. BMW has attracted a certain number of new customers through Ports's relatively mature sales channels in Chinese mainland, and Ports's popularity in the fashion circle has even helped BMW brand consumers become younger. ?
The following is a trademark picture of BMW clothing, which is actually consistent with the automobile trademark.
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